Software Consumer Expectations Are Changing

Subscription-based software-as-a-service (SaaS) market revenue is estimated to grow 18% by 2020.1 Software markets across the board are adapting to cloud dominant environments, from CAD applications to sans-console cloud gaming (which is currently being developed by Microsoft). Software buyers are increasingly beginning to expect cloud based applications as the norm, especially within the SaaS pricing model.

Don’t Wait To Make the Switch to Cloud

As the cloud trend continues to pick up speed, consumers will begin to view on-premise software as behind-the-curve. While it is wise to approach technilogical trends with caution, the data clearly shows that cloud computing in software is only going to get bigger in the next few years. We recommend that you look into cloud service options for your own software, such as our own Datamark Live. To learn more (or to receive a free demo of your software running on the cloud), please take approximately 45 seconds to fill out our contact form or reach out to me directly.

1Bain & Company

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